Hypelune

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For hair salons & stylists

Instagram content for hair salons, without the late nights

Your chair is booked. Your feed shouldn't be the thing you dread after closing. We plan, design and write a month of salon posts for you to post or schedule.

From $49/monthCancel anytimeNo passwords needed

For salons, Instagram works like a portfolio and a booking nudge at the same time. New clients look at your feed to see your work, your style and your space, then decide whether to book. Regular clients see your posts and remember it's time for their next appointment. But after a full day behind the chair, designing posts and writing captions is the last thing anyone wants to do.

Hypelune delivers a month of polished salon content in one folder: service spotlights, education posts, team features and booking reminders, each with a caption and hashtags. You add your own transformation photos where you like, and post when it suits you.

What you get

Built for your business

Service spotlights

Posts that explain your services, from balayage to blowouts, so clients know exactly what to book.

Hair-care education

Aftercare tips, product guidance and myth-busting posts that position your team as experts.

Transformation post templates

Elegant layouts for your own before-and-after photos, used with your clients' permission.

Team and stylist features

Introduce each stylist, their specialties and their signature looks.

Booking and availability posts

Last-minute openings, seasonal offers and gift-card reminders, with a clear way to book.

Local salon hashtags

Targeted tags for your city, your specialties and your community.

What a month of content looks like

For a salon on the Growth plan (30 posts), a typical month might include around eight transformation layouts for your own client photos, seven service spotlights and explainers, six hair-care education posts, four team and stylist features, and five booking-focused posts for open slots, seasonal offers or gift cards. The calendar alternates visual work with education so the feed feels like a portfolio and a helpful resource at the same time, and it lines up promotions with the quieter weeks you tell us about. Salons starting out often choose Starter: 12 posts a month, about three a week, is enough to keep your feed fresh and your chairs top of mind.

Post ideas we might plan for you

  • How to make your color last longer (carousel)
  • Balayage vs. highlights: what's the difference?
  • Meet our stylist: specialties and favorite products
  • Your first visit, step by step
  • Last-minute openings this week
  • Holiday gift cards, available now

Why consistent content works

Salon clients book visually. A feed that consistently shows your work, explains your services and feels welcoming makes booking an easy decision. Consistency matters here too: an active feed reassures new clients that you're busy and in demand, while a feed that stopped months ago raises questions.

We design around your brand and your real work. Transformation posts always use your own photos, shared with client consent, because invented results would mislead the people you want to win over. Everything else — education, service explainers, team features and promotions — we design and write for you.

How it works

  1. Tell us about your business. A short onboarding form covers your audience, goals, platforms and brand style.
  2. We create your month. We plan the themes, design every post, and write the captions and hashtags.
  3. You post or schedule. Download your ready-to-post folder and publish on your own schedule. You never share a password.
Plans

Simple monthly plans, no contracts

All prices in US dollars. Cancel anytime. Compare every plan in detail.

Best value

Growth

$99/ month

30 posts + captions + hashtags + monthly calendar

Choose Growth

Elite

$199/ month

30 posts + 8 short-video scripts + calendar + priority revisions

Choose Elite
FAQ

Common questions

Do you create before-and-after photos?

No. Before-and-after posts must use your real work, so we design elegant templates and captions for your own photos, shared with your clients' permission. Everything else we create for you.

Can you promote our booking link?

Yes. Captions include a clear call to action that points to your booking link, phone number or DMs, whichever you prefer.

We have several stylists. Can content feature each of them?

Yes. Include your team details in your brief and we will plan stylist features and specialty posts across the month.

Can I cancel any time?

Yes. Plans are month to month with no contracts. Cancel before your next billing date and you won't be charged again, and everything already delivered is yours to keep.

Free

Get 7 days of post ideas, free

A ready-to-use week of prompts that work for almost any small business. Enter your email and they appear right here, instantly.

No spam. We'll only email you about Hypelune, and you can unsubscribe any time. See our privacy note.

Your 7-day idea list

  1. Monday: Introduce yourself: who you are, what you do, and who you do it for — in three short lines.
  2. Tuesday: Answer the question customers ask you most. Screenshot-worthy, one tip per slide.
  3. Wednesday: Behind the scenes: show one step of how your product or service actually gets made.
  4. Thursday: A myth in your industry, and what's actually true. Keep it friendly, not preachy.
  5. Friday: Show a favorite product, offer or package, with one clear reason it's worth it.
  6. Saturday: Share something useful that isn't about you: a tool, a local spot, a quick how-to.
  7. Sunday: Ask your audience a simple question and reply to every answer. Conversations build reach.

Want the posts designed and written for you? See the plans.

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